Strange are the ways, these Ad makers think. The only thing is, the ad should make an impact – it can be any kind of impact, positive or negative. They are not bothered by it.
And Airtel’s new ad stating that “Be nice to your dad, it’s the only way to get him to share his postpaid plan with you” is done in bad taste, where dad’s love towards his children or the child’s love towards their father is established as a simple means to get the postpaid plan of your choice. It can’t get cheaper than this.
Barter love – bad taste !!
And then there are ads like these, which touch my heart, every time I watch it !
See the contradiction and judge for yourself !